I was very happy to receive an invitation to join Noah Kagan, influential online marketer and founder of Sumo Group, on his podcast. I’m officially on hiatus from interviews this year while I write my book, but I couldn’t say no. 

I remember back in 2012 when I first arrived in San Francisco to start my career, I asked around for who I should listen to about online marketing. Noah Kagan was (and continues to be) one of the most well-known and influential people in this space. He taught me some of my earliest marketing lessons back then, and I’m proud to be able to join him on Noah Kagan Presents.

This was a WIDE-ranging conversation. We started talking about productivity and Building a Second Brain, but also touched on:

  • How to figure out what kind of online course you should create

  • The psychology of high-ticket pricing for courses

  • How to build a strong brand in a saturated niche

  • My anger management technique using gloves and a tennis racket (though I wouldn’t called it “management” because that implies anger is a bad thing)

  • How to shoot a documentary on your iPhone

Listen to the interview below, watch a 15-minute highlight reel on YouTube (though I’m not sure why there’s a picture of Tai Lopez in the thumbnail), or visit the episode webpage.


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