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My 26 Favorite Essays of 2019

As part of my year-end review, I always review my favorite reading of the year. These usually tend to be “long-form” online essays diving deep into interesting ideas. Revisiting my notes on these articles serves three functions: Helps me absorb their ideas more deeply Serves as a reminder to think about how I can use

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Interview with Billy Bross of Email Boss

This is an interview with my online course marketing coach and creator of the Email Boss program Billy Bross. It is an in-depth discussion into what really matters in the marketing of online courses, contrary to what most programs promise (10 easy steps to a profitable online course!). He built and sold his own course

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Tiago’s 2019 Mid-Year Review

The following are the results of my Mid-Year Review, which I do every year around the beginning of July. It is a simple process of reflection and journaling I did over two evenings about a week apart, in about 2 hours for each half. I hope you find it valuable for any review process you

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The BASB Customer Persona

I recently compiled all my notes, findings, and ideas about the “ideal customer” for Building a Second Brain, and put them into a single document. I’m working with my editor to narrow down and refine this customer profile from here, so I can have a crystal clear person in mind as I write the sample

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