Drawing from Part 1, Part 2, and Part 3 of my 2020 year-end review, here are my business and personal goals for 2021. Business Goals Grow my email newsletter list to 100k This is an ambitious, but achievable goal based on the results I’ve seen from email-based marketing over the past 18 months. As I’ve written and talked about
I recently sat down with Nathan Barry, Founder of the email marketing platform ConvertKit, for a super in-depth discussion about my philosophy and strategy for building an audience via a weekly email newsletter. You can watch the 80-minute interview on YouTube or listen to it as a podcast. I switched from Mailchimp to ConvertKit in August of 2019,
I’m incredibly proud to introduce a brand new course we’ve been working on for the last few months. It’s called the VIEW Workshop, and its purpose is to teach authentic communication. It trains people in how to create life-changing conversations. Not just to have such conversations whenever they happen to show up. But to be
I’m very proud to present my new book, Ways of Knowing, a curated collection of 14 essays with my very best writing from the past two years. The book explores the various forms of intelligence we have at our disposal as humans – not only cognitive but emotional, intuitive, somatic, and social – and how we
I’ve decided to invest in a startup that I believe has enormous potential to shape the future of education. But to do that, we’re going to need your help. It’s called SchoolHouse, founded and led by Brian Tobal, who has a long history of working in educational innovation, most recently as Head of Academics at
Here are the best online articles and blog posts I read in 2020. For each one I’ve provided a short excerpt and an explanation of how it shaped my thinking. #1 Seeing Like an Algorithm “Understanding how the algorithm achieves its accuracy matters even if you’re not interested in TikTok or the short video space
In the summer of 1964, a young engineer at NASA named Gary Flandro was assigned a seemingly mundane task: to study ways of exploring the outer gas giants of our solar system. These planets didn’t get as much attention as our near neighbors, and remained largely unknown. As he researched the possibilities, Flandro made a
On January 9th, 2021 we’ll kick off our third annual workshop The Annual Review, which we’ve just opened for purchase. It is a virtual workshop taking place over two days, Jan. 9 and 10, where David Perell and I will lead you through the process we’ve developed over more than 10 years of combined experience. Doing a
As part of my annual year-end review, I always take some time to write out my biggest lessons learned from the past year. I find that this helps them really sink in, fills me with a sense of gratitude and appreciation for everything I’ve experienced, and maybe even allows others to borrow some wisdom for
As I start writing this year-end review, the latest in a long line of year-end rituals, I’m filled with an overwhelming sense of gratitude. Even more than usual. In 2020 so many people around the world got sick, lost their jobs or businesses, or their lives. I want to start this ritual grounded in that
We believe that ideas represent one of the most powerful forces in the world today Ideas are not mere playthings. They are the building blocks of the modern world. Ideas inform our thinking and behavior every day. We depend on new ideas to improve our health, productivity, and relationships. To understand culture, politics, science, and
“Honestly, I feel like more people should know about you and your content.” That’s how the email from a guy named Billy started. It was April 2019, and I was at a crossroads. I had been teaching my Building a Second Brain course for a couple years at that point. I’d had success, but the