Marketing

The New Forte Labs Website

I’m very pleased to officially present the new Forte Labs website! Here’s what’s new: New logo I had designed my last logo in about 15 minutes using cheap software, and it wasn’t up to the task of representing the company any longer. The WordPress developer created it as part of the site design, and I think

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Interview with Billy Bross of Email Boss

This is an interview with my online course marketing coach and creator of the Email Boss program Billy Bross. It is an in-depth discussion into what really matters in the marketing of online courses, contrary to what most programs promise (10 easy steps to a profitable online course!). He built and sold his own course

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The Building a Second Brain Chain of Beliefs

I recently joined an online course “accelerator,” in which a course marketing expert coaches 5 course creators through 10 weeks of exercises and experiments to level up their marketing efforts. It’s been a fascinating journey already, and I’ll be sharing bits and pieces of what I discover here on the blog. One of the most

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Top 10 Things I Learned from Chimp Essentials

I recently completed an online course called Chimp Essentials, by well-known writer and freelancer Paul Jarvis. The course teaches everything you need to know to be able to effectively use the email service provider Mailchimp for your online communication and marketing. I took Chimp Essentials to finally get serious about email marketing after years of

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